Leroux (France)

Leroux, operating since 1858, offers hot and cold beverages made from chicory root to meet the demand of consumers for healthy and all natural drinks and ingredients.

Leroux (France)

WHY TRADE MATTERS TO US

"By exporting all over the world we have to meet requirements of the most demanding foreign markets, including Japan, where we developed sales of an instant chicory drink from 0-€60K within three years. We reached that goal both by offering a high quality product and via collaboration with our importer who shared knowledge of local regulations, intercultural differences and an understanding of customer needs."

Olivier Hermand, President

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